Tag Archives: small business

What Will Be the Business Skills of the Future?

In a partnership with the University of Phoenix the Institute for the Futurehas produced a new report titled Future Work Skills 2020. You may be weary of the University of Phoenix, but I can vouch for the IFTF. However, I have mixed feelings about … Continue reading

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How Public Relations Can Avoid Failing at SEO

Our Online Marketing agency at TopRank has been providing practitioners in the Public Relations industry information and insight on Search Engine Optimization for nearly 10 years. Starting with adding SEO to our media relations services in 2001 to providing SEO … Continue reading

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The Pros and Cons of Moving Your Business Into the Cloud

As anyone who has downloaded a song off of iTunes on their Mac and then watched as the same song popped up on their iPhonecan tell you, cloud computing can be pretty cool. But the cloud isn’t just for consumers. … Continue reading

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Making local online advertising easy with Google AdWords Express

Today, we’re officially introducing AdWords Express, a faster and simpler way to start advertising online in under five minutes. We first launched this product as Google Boost last October for a small number of local businesses. Since then, we’ve continued … Continue reading

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Bootstrapping – The Way To Survive a Recession

Many of our clients currently find the going tough, although I happy to report that they are surviving better than the average micro business out there. You may ask why is that? Answer: “Business Bootstrapping!” Here are a couple of … Continue reading

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Twitter Exclusive: Rethinking Team Followback

As a small business owner you are probably considering or have been implementing social media as a part of your overall marketing strategy for your company. Regardless of your size, social media can catapult your business into a world where … Continue reading

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Pentagon Set To Track Social Media

Doubt the power of social media? The Pentagon doesn’t.  A new project from the Defense Advanced Research Projects Agency focuses on social media tracking. It’s possible you haven’t heard of The Defense Advanced Research Projects Agency (DARPA). They are a … Continue reading

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