Will State Measures Be the Path to Online Privacy?

As the federal government and advertisers debate amongst themselves over how to regulate the online advertising industry, one California state senator and one prominent consumer advocacy group are taking the matter into their own hands.

The non-profit group Consumer Watchdog is sponsoring a new “do not track” bill, based on the one earlier this year, in the California state legislature that would require any companies doing business in the State of California to provide consumers with an option to ‘opt-out’ of having their information tracked on the Web sites they visit.  The bill was introduced by California State Sen. Alan Lowenthal (D- Long Beach) this week.

For Full Article Click HERE| SocialTimes

About Sebastian Knowes

Social Media Guru at eFanpage
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